Premier Model Management was founded twenty six years ago by former model Carole White and her brother Chris Owen.

Today it is a dynamic business and an industry leader, with a team of twenty staff and a brand name and profile of credibility and authority in the world of style and fashion.

Premier Model Management represents over 200 of the world’s top female and male models, inc a variety of celebrities from film, music and sports world-wide. Premier has helped build the international modelling careers of Naomi Campbell, Christy Turlington, Claudia Schiffer, Linda Evangilista, Karen Mulder, Kate Hudson, Cindy Crawford, Kirsty Hume, Lisa Snowdon, Claire Forlani, Catherine Bailey, Saffron Burrows, Lisa Faulkner, Rachel Hunter, Jennifer Love Hewitt, Margot Stilley, Alice Evans, Brenda Schad, Olivia Inge, Ana Hickmann, Annie Morton, Jamie Gunns, Padma Lakshmi, Koyuki, Sophie Ellis Bextor, Maggie Rizer, Missy Rayder, Jenny Frost, Holly Valance, Victoria Hervey, Victoria Silvestedt, Henry Barnacle, James Alexandrou, Tony Scheina and Darius.

Premier Model Management runs 4 divisions – Women, Men, Future Faces and Premier Special.

Premier’s Main Board, looks after the more experienced models and is where every ‘future face’ aspires to be. This division is the envy of the fashion world, representing some of the biggest model names in the business. It is the Main Board models that feature in massive advertising campaigns and high profile catwalk shows that invariably mean high earnings and an international lifestyle. Premier Special provides a platform for many celebrities, to help and maintain their profile and image and to cross over into the fashion and style world and headline events, appearances, advertising and PR campaigns for many international brands. Premier Future concentrates on nurturing younger models in the industry as well as finding the Naomi’s and Claudia’s of tomorrow. New models of found by extensive and focused ‘scouting’ throughout the country as well as in Europe, at large youth events and through regional and national model search competitions.

Premier Models and celebrities are unequivocally amongst today’s leading style, fashion, sports and entertainment trend setters and opinion leaders.

In addition to representing fashion models at the highest level, Premier has been instrumental in packaging and presenting ‘home branding’ and profile opportunities, creating and developing a range of fragrances and other branded products, notably for Naomi Campbell.

Premier Model Management is a significant inspirational brand for the youth market. In recent years Premier has staged co-branded model searches with; Lycos, Claire’s Accessories, Mars Confectionary, Magnum Ice-Cream, Kookai, Pantene, Bliss, Vivid, Capital V.I.P, GMTV, MTV, The Daily Mirror, Bar Med, Channel 4 (Model Behaviour), Fremantle’s Star Search worldwide, Selfridges and O2.

The Premier Brand name was launched onto UK and international TV screens with David Bailey’s ‘Model close up’. Channel 4’s highest rated programme in 1998 which was sold into 48 countries.

Premier was the model agency involved in Channel 4’s hit programme, Model Behaviour. Premier is also the world-wide partner model agency of Fremantle’s Star Search TV talent show.